Who We Are
BIRU Global was founded with a clear mission: to connect the extraordinary artisanal heritage of Peru with discerning customers across the Gulf region and beyond. Based in Dubai Festival City Mall, we are the first dedicated retailer bringing authentic Peruvian alpaca craftsmanship to the GCC market.
Every product in our collection is handcrafted by skilled women artisans from the Peruvian Andes, using baby alpaca fiber — one of the world's softest and most sustainable natural materials. Our partnerships ensure fair wages, safe working conditions, and sustainable practices that preserve traditional techniques passed down through generations.
Our Mission
We believe in fashion that empowers. BIRU exists to:
Empower Women Artisans
We work directly with cooperatives of women in Peru, ensuring every purchase supports their independence and livelihoods.
Preserve Heritage
Ancient Andean weaving and knitting techniques are at the heart of every product. We keep these traditions alive by bringing them to new audiences.
Promote Fair Trade
Transparent supply chains, fair compensation, and ethical sourcing are non-negotiable principles in everything we do.
Visit Us
BIRU Global — Dubai Festival City Mall
Dubai Festival City, Dubai, UAE
Phone: +971 50 592 2770
Email: info@biruglobal.com
WhatsApp: Chat with us